Game Development
Senior User Acquisition Manager
- Negotiable
- Remote
Job Description:
Looking for a Senior User Acquisition Manager to an international product game studio with Ukrainian roots, a developer and publisher of mobile games that have been ranked in the top of their genres on the global market for over 10 years. The games with a million-strong audience across 200 countries and a top-3 ranking in the US in its genre.
The Project – mobile games ( free-to-play games IOS\ Android)
The company size – 140+ employees (Ukraine, Europe)
Location – remote job from any country, office Kyiv
Conditions – Competitive salary, remote or office work (Full-time), career and financial growth, paid vacation and sick leave, and other goodies.
Responsibilities:
- Design and execute holistic UA strategies for each live and soft‑launch title;
- Manage, monitor and optimise campaigns across multiple ad networks, adjusting bids, budgets and creatives daily to hit KPI targets;
- Produce actionable performance dashboards and executive summaries for internal stakeholders;
- Run structured experiments and present learnings;
- Segment and retarget audiences using data‑driven insights to improve efficiency;
- Collaborate with Product & Creative to feed UA insights into roadmap and asset production;
- Stay ahead of privacy changes (SKAN 4, Google Privacy‑Sandbox) and implement compliant tracking solutions;
- Build and lead the UA team, setting up tools, workflows, and a strong performance culture.
Job Requirements:
- 5 years of experience in user engagement with a focus on Meta Ads;
- 1 years, specifically in mobile free-to-play game development or gambling slot games;
- Experience with a budget up to 500K USD;
- Experience using automation tools such as Revealbot, Tableau, Amplitude, and AppsFlyer;
- Experience in planning, testing and scaling multi-channel campaigns (Meta, GoogleUAC, ASA, TikTok, Unity, IronSource, Mintegral, DSP);
- Track record with UA experiments;
- Еxperience in independently creating ad creatives (banners, videos), preferably using AI tools;
- Analytical, detail-oriented mindset;
- Knowledge of creative testing and playable ads;
- Experience with global campaigns and scaling live titles;
- Experience with supporting titles through tech/soft launch phases;
- Up-to-date with UA trends, privacy changes, and best practices;
- English proficiency - B2+.